Proof: New Use Energy — AI Search Visibility Case Study | Agency34
Proof · Client case study

New Use
Energy

How Agency34 made a rugged-power brand the #1 most-visible name in AI answers for military portable power — across ChatGPT and Gemini, in 30 days.

Client
New Use Energy
Sector
Rugged portable power · Defense
Service
AEO Authority Builder
Window
30 days · May–Jun 2026
Results at a glance01 / The numbers
Category rank
#1
Most-visible brand for military portable power
AI brand visibility
45%+8.16
Of AI answers now name the brand — up 8.16 pts in 30 days
Lead over next rival
2.3×
41% visibility vs 18% for the nearest competitor
AI responses analyzed
39
Across 10 buyer prompts on ChatGPT & Gemini
The challenge02 / Why it mattered
Buyers ask AI before they ask a vendor.

New Use Energy builds silent, fuel-free, ruggedized portable power — the SunCase™ line — for military and first-responder teams. Those buyers increasingly open ChatGPT or Gemini and ask “what’s the best portable power for military field operations?” long before they reach a website.

If the answer engine doesn’t name you, you’re out of the shortlist. Agency34 ran the AEO Authority Builder — the content, schema, and citations that get a brand cited — to make New Use Energy the name those engines return. The data below is the result.

The proof03 / AI search visibility

Most-visible brands for “military portable power”

Share of AI answers that name each brand, across ChatGPT and Gemini (last 30 days).

New Use Energy41%Jackery18%New Use Energy (NUE)18%Inventus Power15%EcoFlow13%Fischer Panda13%Military Battery Systems13%Cummins Inc.13%

New Use Energy leads at 41% — more than double the next competitor. Both “New Use Energy” and “New Use Energy (NUE)” are the client, so the brand actually holds two of the category’s top three slots.

Brand visibility

How often AI answers mention the brand at all.

45%MENTIONEDMentioned 45%Not mentioned 55%

What buyers are asking

Intent behind the tracked prompts — overwhelmingly high-value.

Informational41%Commercial41%Navigational11%Transactional5%

82% of demand is informational or commercial — exactly the moments a vendor wants to be named.

Pulling away from the field

AI search visibility over the 30-day window — New Use Energy vs nearest competitors.

0153045May 14June 8
New Use Energy (You)JackeryInventus PowerEcoFlow
Where it shows up04 / Prompt-level wins

Named first on the prompts that matter

On the real questions defense buyers ask AI, New Use Energy comes back at the top of the answer.

Buyer promptNUE rankAI visibility
“Best portable power solutions for military field operations”#150%
“Companies specializing in rugged portable power for defense use”#167%
“Lightweight portable power units for soldiers on the move”#175%
“Portable power compatible with military communication gear”#125%
“Recommended portable power for extended military missions”#150%
“Portable power generators designed for military vehicles”#275%

Across the 10 tracked prompts, New Use Energy ranked #1 on five and top-two on six — with an average position of 1.75 and its SunCase™ product cited at rank #1 on ChatGPT.

The honest next step

Two high-value prompts still sit at 0% visibility — secure data encryption and high energy density for military applications. Those are the clearest targets for the next build, and exactly the kind of gap this tracking is designed to surface.

What drove it05 / The work

Built to be the cited source

The AEO Authority Builder put three things in place — and the engines responded.

CONTENT

Answer-ready pages

Content built around the exact questions defense buyers ask AI, structured the way engines like to quote.

SCHEMA

Machine-readable markup

Entity and FAQ schema so ChatGPT and Gemini can parse, trust, and attribute the brand correctly.

CITATIONS

Trusted sources

Presence on the third-party sources the engines pull from when they assemble an answer.

In 30 days, New Use Energy went from overlooked to the single most-cited brand for military portable power across ChatGPT and Gemini.

Common questions06 / FAQ
Does answer engine optimization (AEO) actually work?+
Yes. This New Use Energy case is the proof: in a 30-day window, AEO work made it the #1 most-visible brand for military portable power across ChatGPT and Gemini, with 45% AI brand visibility — up 8.16 points — and more than double the visibility of its nearest competitor.
How is AI search visibility measured?+
By how often and how prominently a brand is named in AI answers. The core metrics are brand visibility (the share of answers that mention you), average rank (how high you appear when named — lower is better), and mentions, tracked across a set of real buyer prompts and engines like ChatGPT and Gemini.
How long until AEO shows results?+
Faster than classic SEO. New Use Energy’s gains showed inside a single 30-day window — a +8.16-point jump in brand visibility — because answer engines reflect new, well-structured, well-cited content quickly once it’s in place.
Your brand, named by AI

Want results like this?

The same AEO Authority Builder that made New Use Energy the #1 cited brand in its category can do the work for yours — content, schema, and citations, done for you.

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